Monday, 26 May 2008

Buying and Selling Organic Food – New edition

Lovers of organic food now have access to a practical resource with a wealth of information to help make the right purchasing decisions.

Originally published in 2005 Buying and Selling Organic Food has been updated with new and additional information. The new edition is endorsed by the Organic Federation of Australia.

The Author, John Furbank, a member of Chef’s Media Tour Team, says ‘One of the great things about involvement with Chef’s Media Tours is the interesting questions participants ask about food. This has enabled me to include new material that is important to consumers and those who like to know more about what they eat.’

This well researched Guide provides expert advice on;-
· how consumers can make sure what they buy is organic;
· the importance of certified goods;
· an insight into the Australian organic industry;
· areas for consumer awareness; and
· why an increasing number of people buy organic.

The Guide also includes important information for suppliers including planning, certification (and how to become certified), the do’s and don’ts of marketing, advertising and labelling and a summary of consumer protection and other regulation in relation to organic food.

‘I highly recommend the second version of this guide. John Furbank has a thorough and detailed knowledge of organic products and has used it to produce a wonderful resource that all of us as consumers can use’. - Andre Leu, Chair Organic Federation of Australia.

Buying and Selling Organic Food is published by SAI Global, the distributor of Australian Standards.

Price: $29.92.00 (inc GST) or download PDF $26.93.00(inc GST)

Available from SAI Global Publications Sales Centre, Phone 131 242, , (Code GB 018—2008, ISBN 1 921093 46 3)

Special Offer – Visitors to the Adelaide Market Tour Blog may buy direct from the author and pay $19.95 plus postage and packing. Contact John Furbank. Tel 08 8278 1479 or 0423 515.134

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